It’s no secret that creating a truly engaging brand requires creativity and imagination.
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This applies to both the name and the products of the company. However, it is extremely important not to forget the history behind it. Because when a brand succeeds, its history tells the story of the brand, its founders, the creation process, the materials used, and many other interesting details.
That’s why it’s important to track all stages of the brand’s development, and it’s a good idea to document it. When the brand reaches a global level, it’s beneficial for its website to offer customers a chance to explore how it all began.
This practice is quite common among many large and successful companies. And let’s be honest, having the opportunity to read about a brand’s history builds more trust with its customers. It’s definitely something to consider.
Strathberry is a globally renowned brand from Edinburgh, specializing in creating luxurious leather goods.
In particular, it’s known for handbags, each of which is a true work of art. This is thanks to their strict adherence to technology and, of course, their unique design.
The brand was founded in 2013 by husband and wife, Guy and Leanne Handley.
Interestingly, the creation of the brand has a rather unusual backstory. This factor gives it its uniqueness and sets it apart from competitors. The foundation of the brand was not driven by typical commercial interests.
You can see for yourself as you read through this article.
Aesthetic Appeal
It’s important to note that Strathberry has a unique aesthetic. The designs feature elegant and understated lines, with exceptional attention to detail.
In addition, Strathberry is known for its minimalism, modernity, and signature clasp. These features make every product instantly recognizable.
The Mystery Behind the Name
According to the brand’s founders, the name “Strathberry” wasn’t chosen randomly. The idea was to honor their Scottish roots. The word “strath” comes from Gaelic and translates to “wide river valley.” The word “berry,” of course, means “berry,” and historically, various berries were used in Scotland to dye traditional fabrics.
This connection to Scotland’s past is why Leanne and Guy decided to name their brand Strathberry.
Inspiration
The inspiration for creating the brand also came from an experience the couple had in the mountainous regions of Spain. They found themselves in picturesque villages, each filled with artisans working with leather.
Leanne and Guy were deeply impressed by the extraordinary level of craftsmanship and the attention to the smallest details. They began communicating with Spanish artisans, which inspired them to create a luxury brand, with every element carefully thought out.
The beauty and functionality of the products would be the main principles behind their creation, but the couple also wanted to make sure that the pricing would be accessible and reasonable.
A Dream Come True
It’s worth mentioning that the founders wanted the products to be made by hand, with only high-quality leather used. This was essential for ensuring the reliability and perfection of each item.
In the end, Guy and Leanne succeeded, creating a brand known for its meticulously crafted and beautiful products.
Photo: strathberry.com